Luca Mastroianni on his journey from Instagram selfies to the new Gentle Monster campaign


“Instagram! It all started with Instagram!” explains the Brussels-based photographer Luca Mastroianni. Transforming the average selfie into a high fashion world of wonder, Luca’s unexpected career as a jet setting fashion photographer all began when he started documenting his outfits on the gram. “One day, I decided to create a background on Photoshop to deepen the aesthetic of my photos and make them more interesting,” Luca tells It’s Nice That. “That is when I realised I could create a multitude of compositions with almost no resources thanks to Photoshop.”

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Source: It’s Nice That